The cast of Mel Brooks’ Young Frankenstein, 2024. Photo by David Dashiell.
BTG’s 2025-26 Season Digital Program Book
Our complimentary digital program book is available to over 68,000 visitors that enter our theatres on our Stockbridge and Pittsfield campuses, and—patrons who are seeking out local attractions in the area, such as restaurants, hotels, inns, boutiques and much more. By advertising with us, you are investing in your own business while helping the local economy thrive.
The 2025 season promises to be an exciting and diverse showcase of talent and entertainment across Berkshire Theatre Group’s venues. Pittsfield’s Colonial Theatre will continue to host year-round performances, including national musical acts, prominent regional bands and comedy shows, as well as plays and musicals produced by BTG. Last summer, BTG’s production of Mel Brooks’ Young Frankenstein at the Colonial broke records as the highest-grossing show in the theatre’s history. Building on the success of the sold-out 2023 summer season at Stockbridge’s Unicorn Theatre, BTG presented four unique and diverse plays to enthusiastic audiences in 2024 and looks forward to delivering another captivating lineup this coming summer season.
General advertising benefits:
• One year of advertisement: your message will be public from May 2025 through April 2026.
• Complimentary tickets to BTG’s produced and presented shows.
NEW THIS YEAR:
- BTG’s digital program book will be sent to patrons with their tickets, increasing your ads visibility.
- All paid ads receive additional Business Partner benefits:
• Business listing on BTG’s website, including your logo and website link.
• Recognition on BTG’s lobby digital display in The Colonial Theatre and printed lobby posters in The Unicorn Theatre.
• Invitations to BTG’s Sponsor and Community events.
Your support is vital to continuing our work entertaining and enriching our community. Please review the media kit below, where you can find all of the information on how to advertise with us. If you have any questions, please contact advertising@berkshiretheatre.org.
Reservation and material deadlines are April 4, 2025. We look forward to celebrating together!
