The Berkshires is America’s premiere cultural destination and Berkshire Theatre Group is proud to lead the way with significant and exciting programming year-round on our stages in Pittsfield and Stockbridge. We are thrilled to return again this summer with a new season of plays, musicals, concerts and more. 

Audiences from all over the country flock to the Berkshires to enjoy the professional, world-class theatre and entertainment that the Berkshires has to offer. Our complimentary program book is distributed to thousands of patrons who attend our events—patrons who are looking for local attractions in the area, such as restaurants, hotels, inns, boutiques and much more. By advertising with us, you are investing in your own business while helping our local economy thrive.

Advertise in our program book and receive the following benefits:

  • Exposure to over 68,000 patrons who are the single greatest driving force of our economy, spending millions of dollars locally.
  • BTG’s total economic impact is over 5.1 million dollars every year.
  • One year of advertisement! Your message will be public from June 2022 through May 2023.
  • Multiple complimentary tickets to one or more of our summer theatre productions at the Colonial, depending on the size of your ad, plus additional opportunities to see our year-round shows via email invite!

Your support is vital to our continued work entertaining and enriching our community.  You will find everything you need to know about how to advertise with us on the rate sheet below. Reservation and material deadlines are April 27, 2022. We look forward to celebrating together!

Download Our Media Kit

View our current Program Book

Plan Your Visit

Read our suggestions on where to dine, and where to hang your hat.

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Did You Know?
Just like NPR, Berkshire Theatre Group depends on the generous giving of its members!
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We believe the performing arts can transform a community.
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Of the 16,000 Berkshire County school children, we serve 13,000 through our BTG PLAYS! Year-Round Educational Programs.
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Theatre is the place where we go to understand what lies in the human heart.
About Us
BTG's buildings, on two campuses in Stockbridge and Pittsfield, are historic treasures.
Theatre Info
Berkshire Theatre Group believes that the creative arts encourage freedom of speech and debate.
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"Out of need will come the way. Once the pandemic ebbs, whenever that is, there will be an incredible need to gather again." - Artistic Director, Kate Maguire
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The theatre has existed from the time of the Greeks. We will go on.
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News & Articles

From the Archives: Two Dead Crows

By: Scout Swonger (They/Them/Theirs) As the spookiest of days approaches and everyone is getting into the Halloween spirit with jack-o-lanterns, skeletons, and graves about the yard, we at BTG are … Read On


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